Data is the most important strategic asset and at the core of any forward-looking business strategy. It helps enterprises learn about evolving opportunities, changing consumer expectations, respond to them, and thus, remain relevant. Businesses need to use actionable insights from data to optimize their marketing spending- delivering personalized customer experience to maximize ROI, using up-sell and cross-sell strategies to increase revenue and drive operational efficiencies.
Innovantes considers analytics as an integral part of business strategy and the new-age technology
architecture. This holistic approach maximizes the value for our clients.
We engage with businesses to design the data strategy, develop solutions using the right tools and deploy on the right platforms. Combining data analytics with our design thinking and extensive domain knowledge, we help solve intricate business problems.
Customized and relevant metrics that aid intelligent decision-making. Harness the ever-expanding customer, transactions, and digital data generated from point-of-sale, mobile, and other cloud platforms to gain insights more quickly, and make more informed customer-facing decisions. Our team helps you gain relevant insights through intuitive & impactful dashboards and BI reports, that aid in better decision making.
Analyze every step of your lead generation process, from acquisition to delivery along with powerful data integration solutions. Our analytics team helps you increase ROI on your marketing campaigns by setting up the right tracking systems. Innovantes has deep expertise in setting up tracking platforms including HasOffers, LeadsPedia, LeadConduit, etc. to help you streamline your marketing campaigns and improve ROI. Our analytics team helps customers with conversion rate optimization, finding improvements to their products, and building additional revenue streams.
Achieve a deeper understanding of your customers across all digital touchpoints and get actionable intelligence. Innovantes helps clients adopt the Segmentation-Targeting-Positioning (STP) Model to drive engagement and revenue. Get recommendations on the next best action for each customer and product segment to drive engagement and revenue.